Bass Museum

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Bass Museum, Horninglow Street, Burton on Trent

The Bass Museum opened in 1977 to celebrate the bicentenary of the founding of that company.

Following a change of ownership in 2003, the museum was renamed the Coors Visitor Centre.

In June 2008 Coors (now Molson Coors (UK) Ltd) took the commercial decision to close down the centre. Within days of the announcement, the then Member of Parliament for Burton, Janet Dean, called a meeting which led to the formation of a task group determined to save the museum and maintain it as a focal point for the town and region.

The group worked closely with Molson Coors to identify a suitable solution that would result in the centre reopening.

In November 2009 Molson Coors, with the support of the group, reached an agreement with the leisure company Planning Solutions to run the museum and visitor centre. It reopened in 2010 following some refurbishment work.

The task group then began working with Planning Solutions to ensure the future success and vitality of the museum and its collections.

In due course, that group became the National Brewery Heritage Trust.


The Bass Museum, an assortment of images



From the Paul Gunnell archive